WhiteLobby establishes, grows, and protects how iGaming brands show up across search and AI. We build your presence, then defend it from the clones, mirrors, and impersonators targeting your name.
Your one owned page, all but invisible beneath affiliates, clones, and complaints. WhiteLobby fills the top with pages you control, and pushes the rest down.
Each one costs you trust, traffic, and revenue. WhiteLobby puts it right. iGaming brand protection →
Most vendors do one. SEO shops build. Enforcement tools defend. WhiteLobby does all three, built for iGaming, across search and AI.
Set up your brand so Google, Bing, ChatGPT, and the other places that matter describe you correctly from day one.
Brand SEO, brand presence built across numerous assets, and AI answer optimization. We take over more of your branded results across search and AI.
Take action against the clones, mirrors, phishing pages, and impersonators using your brand, with evidence that holds up with registrars, hosts, and app stores.
Your branded results on Google and Bing: owned pages, profiles, and the satellite reach that crowds out affiliates and clones.
How AI engines describe and cite you. GEO shapes ChatGPT, Gemini, and Perplexity. AEO shapes AI Overviews, AI Mode, and Copilot.
We make sure your own pages, not affiliates or clones, own your brand name on Google, Bing, and AI answers like ChatGPT.
We find typosquats, clone casinos, and mirror sites using your brand, and push to get them taken down.
We spot affiliates and ads misusing your brand name, with evidence you can hand to your affiliate team.
We catch fake apps and impersonating social profiles using your name, and report them for takedown.
We track what review sites and complaint pages say about you, and help you respond.
We watch for trademark abuse and help you secure the domains around your brand.
A 15 to 30 minute call to understand your brand and see if there is a fit.
A full manual assessment across the modules, with a 90-day plan.
Continuous monitoring, a refreshed score, and alerts on new threats.
We do the enforcement and remediation work for you, hands-on.
Multi-brand, multi-market groups, with a dedicated analyst.
| WhiteLobby | SEO & satellite shops | Enforcement tools | Enterprise generalists | |
|---|---|---|---|---|
| Establish | ✓ | partial | – | – |
| Grow | ✓ | ✓ | – | – |
| Protect | ✓ | – | ✓ | ✓ |
| AI answers | ✓ | – | – | – |
| iGaming-native | ✓ | ✓ | partial | – |
Operator-grade work with evidence that holds up: screenshots, full redirect chains, timestamps, and locale. We do the work, not just alert you.
"This is not just 'doing SEO'. It redefines how personal and brand entities are perceived across search engines and AI, turning complex systems into real growth levers."
"A meticulous approach and thorough attention to detail helped us a lot with a smooth transition of our website to another domain and CMS. A strong focus on long term results rather than short term. Strongly recommend!"
"Firmly recommended if you struggle with SEO-related concerns or decisions. It helps you see things much more clearly."
Book a short discovery call, or send us your questions by email. We will tell you straight whether we can help.